I don't come to explain something new, since this has been in the press for a while. But I found this video so interesting that I thought I would share it with you. Here the different professionals involved in the creation and making of Pantone's Queen Guide explain how everything was done. I hope you enjoy it!
As you know, this was a commission to Leo Burnett London agency and the limited edition of this fan deck of course has been delivered by Pantone.
On the other hand Vogue UK also followed the Queen colour choices for one year and made this beautiful chart. It turned out that she wore blue on 29% of her public appearances! Look at the different shades of blue, amazing! This can give you a slight idea on how important colour choices are...
According to Apartment Therapy, Pantone hypothesized that Queen Elizabeth dresses monochromatically to make herself look taller. That makes sense, since cool colours tend to contract or recede visually.
And remember Colour Psychology:
As Kate Smith explains, blue -the colour of the oceans and the sky- is seen as trustworthy, dependable and committed. And this are the most desirable associations that a Queen would love to awaken to the citizens of her Kingdom! So, no wonder about this colour choice. This is the best proof about how COLOUR MATTERS.